In today's online landscape, understanding consumer behavior is paramount for businesses. Behavioral data platforms offer a sophisticated solution to this challenge by collecting vast amounts of data on how consumers participate with digital materials. By interpreting this data, marketers can gain valuable knowledge into consumer reasons, choices,

Diving deep into the perceptions of your target audience is crucial for developing successful products or services. User interviews offer a direct pathway to discover these wants, providing practical insights that can guide your design. By connecting with real users, you gain a detailed knowledge of their challenges, goals, and preferences. This va